ABOUT US

Our mission at Santa Cruz Bicycles is to make the best bicycles and to have fun doing it. Since 1994, we've been doing just that, and finding unique and innovative solutions for everything from suspension design to manufacturing processes along the way. We are a global organization and one of many premium brands in the Pon Bike portfolio, the largest bike company in the world. We are humble but proud of our heritage, built on our commitment to quality products and our most valued asset, talented people who are invited to be themselves and enhance our distinctive and evolving workplace culture.

ABOUT YOU

The eCommerce Specialist will manage the presentation and categorization of products to drive revenue growth and enhance user experience on both B2B and B2C platforms. This role is responsible for various deliverables related to our eCommerce websites, including product and promotional merchandising, inventory coordination, and interfacing with our fulfillment partners. You will work with multiple teams across the organization to ensure the eCommerce customer experience is optimized to cement brand loyalty.

**WHAT DOES YOUR DAY JOB LOOK LIKE?**

1. Lead the Product Merchandising Process for B2B and B2C eCommerce sites from initial setup to discontinuation, ensuring presentation aligns with overall company goals and marketing initiatives

1. Enhance online customer experience through effective use of pricing information, product descriptions, images, and other content

1. Manage the configuration of B2C web stores

1. Work with web developers and designers to continually improve site functionality and user experience

1. Monitor inventory according to PLM guidelines, and share insights and recommendations with Senior Management

1. Produce detailed sales & inventory analysis to communicate on sell-through reports for high velocity and aged inventory and contribute to forecasting

1. Monitor and analyze sales and web metrics to discover issues and opportunities for improvement and evangelize needs for prioritization

1. Work to prevent and resolve issues with Rider Support and Sales to maintain high levels of customer satisfaction

1. Collaborate within the digital team to develop and execute digital marketing campaigns, including email marketing and advertising

1. Collaborate with other departments to facilitate monitoring orders, gathering creative assets, testing new site features, re-ordering, and introducing new products

1. Contribute to the creation and ongoing management of the softgoods line plan & product promotion schedule

WHAT YOU BRING TO THE TABLE

1. Minimum of 3 years of experience in marketing or eCommerce merchandising

1. Experience in the outdoor industry or a similar industry within manufacturing and consumer goods

1. Proven track record of driving significant eCommerce sales growth

1. Proficiency with managing eCommerce platforms and integrated apps (e.g. Shopify, Adobe Commerce)

1. Excellent analytical skills and experience with data tools (e.g. Shopify Analytics, GA4, Supermetrics)

1. Ability to work collaboratively with cross-functional teams to achieve shared goals

1. Ability to work independently, demonstrating strong self-motivation and problem-solving skills

1. Exceptional project management skills, with the ability to multi-task and prioritize in a fast-paced environment using digital tools such as Jira

1. Experience working in SAP or similar ERP is preferred

LANGUAGE SKILLS

Ability to read and comprehend and explain documents in English. Effectively communicate, verbally and in writing, in English.

PHYSICAL DEMANDS FOR THE ROLE

The physical demands described here are representative of those that must be met by an employee to successfully perform the overall duties and responsibilities of this job.

Reasonable accommodations may be made to enable otherwise qualified individuals with disabilities to perform the overall duties and responsibilities. While performing the duties of this job, the employee is regularly required to stand, walk, use of hands and fingers, handle, or feel, reach above head with hands and arms, lift, push, climb, stoop, kneel, crouch, and/or crawl, pull, talk and hear. The employee must lift and/or move up to 20 pounds. Vision may be corrected within normal range. The noise level in the work environment is quiet.

SALARY RANGE

This compensation package will be dependent on experience, qualifications, industry experience and the interview with a potential range of up to $70,000 - $80,000.