Job Posting: Digital Marketer

Position

Digital Marketer

Location

Brea, CA- In office & Remote

Employment Type

Full-Time

Experience Level

Mid-Level

Salary

Competitive, based on experience

About Us

We are a leading manufacturer of high-quality casters and wheels, serving a wide range of industries and application needs. With a reputation for innovation, quality, and reliability, we are seeking a talented

Digital Marketer

to drive our online sales growth on platforms like

Amazon, Online Sales Channels,

and our

Company Website

.

Key Responsibilities

As a

Digital Marketer

, you will:

1. Amazon Sales Management

* Optimize product listings with compelling copy, images, and keyword strategies.

* Manage Amazon PPC campaigns to maximize ROI and sales performance.

* Monitor and analyze sales trends, reviews, and competitor activities on Amazon.

* Develop strategies to increase product visibility and rankings.

2. Company Website Sales

* Manage and update the e-commerce platform to ensure a seamless customer experience.

* Implement SEO best practices to improve organic traffic and search engine rankings.

* Create and manage promotional campaigns, including discounts, bundles, and seasonal offers.

* Analyze website traffic and sales data to identify growth opportunities.

3. Digital Marketing Campaigns

* Develop and execute paid advertising campaigns across Google Ads, social media platforms, and email marketing.

* Track and report on campaign performance, making data-driven adjustments to improve outcomes.

4. Content Creation & Brand Building

* Collaborate with the design team to create engaging product visuals, videos, and marketing materials.

* Manage social media accounts to increase brand awareness and engagement.

* Create and manage a content calendar for blogs, newsletters, and promotional emails.

5. Customer Feedback & Analysis

* Monitor customer reviews and feedback on Amazon and the company website.

* Work closely with the sales and product teams to address customer concerns and implement improvements.

Qualifications

1. Bachelor’s degree in Marketing, Business, or a related field.

1. 2+ years of experience in digital marketing, e-commerce, or a related role.

1. Proven expertise in managing

Amazon Seller Central

, including PPC campaigns and product listings preferred.

1. Experience with

e-commerce platforms

is a plus (e.g., Shopify, WooCommerce, Magento).

1. Strong understanding of

SEO, SEM

, and

Google Analytics

.

1. Proficiency in paid advertising platforms preferred (e.g., Google Ads, Facebook Ads).

1. Excellent written and verbal communication skills.

1. Data-driven mindset with strong analytical abilities.

1. Knowledge of the caster or industrial manufacturing industry is a plus, but not required.

1. Task oriented and organized with exceptional follow up.

1. Proactive approach with pragmatic thinking.

Why Join Us?

1. Opportunity to work with a growing and innovative manufacturer.

1. Competitive salary and benefits package.

1. Collaborative and supportive team environment.

1. Chance to make a significant impact on the company's growth and success.

How to Apply

Submit your resume, a cover letter, and examples of successful e-commerce campaigns you’ve managed (if applicable) to

Support@iconcasterwheels.com

. Be sure to include “Digital Marketer Application – [Your Name]” in the subject line.

###

About Icon Caster Wheels:

We are a leading manufacturer of high-quality casters and wheels, serving a wide range of industries and application needs. With a reputation for innovation, quality, and reliability, we are seeking a talented Digital Marketer to drive our online sales growth on platforms like Amazon, Online Sales Channels, and our Company Website.